People are unique and therefore everyone’s insurance needs are different
To state the obvious, people are not like cars. They don’t come in easily defined models with a manual that outlines parts and specifications. Each individual is unique in lifestyle, health, industry, financial expectations and limitations.
There are a huge range of variables that must be taken into consideration. When you are buying life insurance or any of the associated products such as trauma or income protection, you are buying a product with the expectation that the service will meet your needs.
Purchasing insurance off the shelf could have quite devastating consequences come claim time. Decisions made on a commodity basis where price is the primary driving factor, leave you vulnerable. It is possible that you have purchased a product that isn’t going to meet your individual needs.
With the right insurance you are not left making decisions based on whether you can afford to do it or not; you make decisions purely with your welfare in mind.